CUSTOM HOME CONSULTING &
NEW HOME DEVELOPMENT STRATEGY
DEVELOPMENT & DEMOGRAPHIC STRATEGISTS |Â CUSTOM HOME DESIGN & BUILD CONSULTING
New Construction is Our Passion…
Denise Lones is a National Association of Homebuilders (NAHB) M.I.R.M. (one of only a few in Washington State). She has the expertise and training to analyze developments and development opportunities and turn them into successful and memorable projects that homebuyers love to live in.
Our team can provide everything from strategic site and development planning, local government interface, innovative funding ideas, demographic analysis, brand and marketing development and implementation, and sales team training. Our results-based systems and expertise will get a project SOLD.
We also love helping property owners in Western Washington with their custom home projects – both primary residences and accessory dwelling units. If you are dreaming about a custom home, reach out!
New Home Strategists is woman-owned and managed.

BUILDER / DEVELOPER SERVICES
Download Our Custom Home Design | Build Brochure

Denise Lones Presents: Buyer Demographics – The Key to More-Profitable Projects
Builders who want to make the most profit on their projects need to have a clear understanding of the needs of the target demographic. So often, this deep dive into buyer needs gets abbreviated…and developments in our very community are suffering at a time in which...

Parking – Balancing Spaces for Cars with Space for Housing
As urban and suburban areas across the country struggle to add more density to their city centers, the issue of parking is going to become a weightier topic. It is something we are certainly struggling with in Bellingham now. Some cities have done a great job of...

Density Push to Shake Up the Building Industry
Most building industry professionals understand the inventory shortages we are facing now are a result of more than a decade of underbuilding. Strong demand, fueled by population growth, coupled with the ongoing issue of an inadequate number homes for sale or rent are...

NAHB Instructor
NAHB National Design Committee
55+ Housing Industry Council Board of Trustees

BIAW AAC Star Builder Award 2025
Washington State Legislative Policy Committee
2024 Superior Associate Award

IRM Instructor
1,2,3,4

Certified New Home Sales Professional
CSP Instructor

Certified New Home Marketing Professional


REALTOR Member
