CUSTOM HOME CONSULTING &
NEW HOME DEVELOPMENT STRATEGY
DEVELOPMENT & DEMOGRAPHIC STRATEGISTS |Â CUSTOM HOME DESIGN & BUILD CONSULTING
New Construction is Our Passion…
Denise Lones is a National Association of Homebuilders (NAHB) M.I.R.M. (one of only a few in Washington State). She has the expertise and training to analyze developments and development opportunities and turn them into successful and memorable projects that homebuyers love to live in.
Our team can provide everything from strategic site and development planning, local government interface, innovative funding ideas, demographic analysis, brand and marketing development and implementation, and sales team training. Our results-based systems and expertise will get a project SOLD.
We also love helping property owners in Western Washington with their custom home projects – both primary residences and accessory dwelling units. If you are dreaming about a custom home, reach out!
New Home Strategists is woman-owned and managed.

BUILDER / DEVELOPER SERVICES
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Accessory Dwelling Units – Not Just a Way Out of the Housing Crisis
As you may have ascertained from reading our blog, we are passionate about housing. For years, we have shouted from rooftops that our housing starts were not keeping pace with the numbers needed to house our growing population. Now our national housing shortage is in...
Denise Lones Presents: Buyer Demographics – The Key to More-Profitable Projects
Builders who want to make the most profit on their projects need to have a clear understanding of the needs of the target demographic. So often, this deep dive into buyer needs gets abbreviated…and developments in our very community are suffering at a time in which...

Parking – Balancing Spaces for Cars with Space for Housing
As urban and suburban areas across the country struggle to add more density to their city centers, the issue of parking is going to become a weightier topic. It is something we are certainly struggling with in Bellingham now. Some cities have done a great job of...

NAHB Instructor
NAHB National Design Committee
55+ Housing Industry Council Board of Trustees

BIAW AAC Star Builder Award 2025
Washington State Legislative Policy Committee
2024 Superior Associate Award

IRM Instructor
1,2,3,4

Certified New Home Sales Professional
CSP Instructor

Certified New Home Marketing Professional


REALTOR Member
