Blog
Denise Lones Presents: Custom Homes = Big Money
Are you a custom home builder who has found that custom homes are lucrative, but have gotten too cumbersome and risky? Too much HGTV has caused clients to have unreasonable expectations in terms of time and performance. There is a way to lower the drama and ramp up...
Denise Lones Presents: Modern Home Design
What are the components of Modern Home Design? You will love this quick dive into modern home design with a look at rooflines, windows, space, floorplans, the relationship with the outdoors, and more. This content is appropriate for builders, developers, custom home...
Denise Lones Presents: New Construction Outlook
We are mid-way through 2024 - how is the New Construction industry faring? Our builders and developers are at the forefront of the real estate industry. Without them, we cannot possibly keep up with the demands on the housing market. There are some lofty goals for...
Denise Lones Presents: Innovative New Home Products
Denise Lones reports on some of the most innovative new home building products from the National Association of Home Builders International Builders Show. From robots that help build roofs to highly-recyclable insulation, build tracking innovations and apps, 3-D...
Denise Lones Presents: 2024 Color Trends
Are avocado-green appliances going to make a comeback? Will we see a return to wallpaper like it is the turn of the last century? Believe it or not, some old things are new again in new and imaginative ways. What are the color trends that you need to be aware of?...
Denise Lones Presents: 2024 Design Trends
What is trending in terms of home design? Denise has a wide variety of things to show you – from fireplaces to cabinetry, wall treatments, innovations in siding, and more! Denise is not only going to talk about design, she is going to talk about functionality and...
Denise Lones Presents: Turn Up Your Profit Margin with Customization Options
Allowing buyers to customize aspects of their home during the construction process can be very profitable. However, run-away customization can actually create a negative experience for buyers because they start to feel nickeled-and-dimed and constant change orders can...
Accessory Dwelling Units – Not Just a Way Out of the Housing Crisis
As you may have ascertained from reading our blog, we are passionate about housing. For years, we have shouted from rooftops that our housing starts were not keeping pace with the numbers needed to house our growing population. Now our national housing shortage is in...
Denise Lones Presents: Buyer Demographics – The Key to More-Profitable Projects
Builders who want to make the most profit on their projects need to have a clear understanding of the needs of the target demographic. So often, this deep dive into buyer needs gets abbreviated…and developments in our very community are suffering at a time in which...
Parking – Balancing Spaces for Cars with Space for Housing
As urban and suburban areas across the country struggle to add more density to their city centers, the issue of parking is going to become a weightier topic. It is something we are certainly struggling with in Bellingham now. Some cities have done a great job of...